Professional Writing

for the Beauty Industry.

When you’re lost for words and don’t have time to find them. 

Professional Writing for the

Beauty Industry.

When you’re lost for words
and don’t have time to find them. 

Powerful writing will keep your customer’s attention. Words that engage, inspire and ignite action. 

About

I am a professional writer with over 20 years experience in the beauty industry. 

How I can help

If you’ve got your own beauty business or skincare brand, then you’re going to need writing that sells your story.
Let’s call it your unique voice.
I can help with that. 

About

I am a professional writer with over 20 years experience in the beauty industry. 
Woman on phone 2

How I can help

If you’ve got your own beauty business or skincare brand, then you’re going to need writing that sells your story.
Let’s call it your unique voice.
I can help with that. 
Woman on phone 1

First impressions

Some would say social media is where your customer first finds you.
Or, that your website is the shop front of the 21st Century.
It’s where first impressions are made. 
And, you’ve put in the effort and without being too shy about it, you’re a bit of a social media queen and your customers love you on Instagram. 
If you’ve sparked their interest they’ll usually click on your website.
It’s what I do. Don’t you?
It’s where your future customer will take a peek, check you out, get a feel for what you do and if they like what they see they might book an appointment. 
Mere moments can tick by before a potential customer can vanish back into cyberspace or, wherever it is they go.
Kaput! Never to return.
It’s painful, and it hurts because you’re so good at what you do. But sadly, it’s true. They left your website without a peep.  
But why?
Like it or not, we’re all judged by first impressions. So, are you going to shine bright like a diamond with the way you communicate or not-so-much?

You’re a social media queen

with celebrity status on Instagram.

But then what?

First impressions

Some would say social media is where your customer first finds you.
Or, that your website is the shop front of the 21st Century.
It’s where first impressions are made. 
And, you’ve put in the effort and without being too shy about it, you’re a bit of a social media queen and your customers love you on Instagram. 
If you’ve sparked their interest they’ll usually click on your website.
It’s what I do. Don’t you?
It’s where your future customer will take a peek, check you out, get a feel for what you do and if they like what they see they might book an appointment. 
Mere moments can tick by before a potential customer can vanish back into cyberspace or, wherever it is they go.
Kaput! Never to return.
It’s painful, and it hurts because you’re so good at what you do. But sadly, it’s true. They left your website without a peep.  
But why?
Like it or not, we’re all judged by first impressions. So, are you going to shine bright like a diamond with the way you communicate or not-so-much?

Too busy?

I know, you’re up to your elbows in serums and creams trying to get everything done and still be amazing!
Hand Moisturiser JL

Lost for words?

You know what you want to say, but committing it to the written word is no easy task. 
Let me take care of the details so you don’t have to. 
Like to see my work first? 
Mouth Lips JL

Too busy?

I know, you’re up to your elbows in serums and creams trying to get everything done and still be amazing!
Hand Moisturiser JL

Lost for words?

You know what you want to say, but committing it to the written word is no easy task. 
Let me take care of the details so you don’t have to. 
Like to see my work first? 
Mouth Lips JL

You don’t have time for this.

I hear you!

 That’s where I come in. 

Keep doing what you do best. 

Let me find your voice so you don’t have to. 

Who you are?

Salon Owner

You own your own salon or cosmetic clinic. You’ve got a website in desperate need of a makeover and your service menu and brochure need some love.

Beauty Editor

In need of a feature article? Or you’ve got a ton of products in need of a review and editorial? Or you’re an online publisher and your next beauty blog is well overdue?

Beauty Brand

Launching a product or just a little bit of fine-tuning? Or, maybe you’re the marketing or brand manager and you’re snowed and you could really do with some help.

Online Beauty

You’ve got the shopping cart sorted but still no beauty blog or you’ve got one but no time to post. Or, maybe your product descriptions could do with a fresh approach?

The language & words you use matter.

Now, more than ever.

Make them count.

What type of services am I offering?

Beauty Audit

A beauty diagnosis of a different kind. A digital communication audit with recommendations to make your words sing.  

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Single Session

Writing on-the-go, as you need it. It may be a single, one of a kind sales page, a blog entry or your regular newsletter. 

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Content Strategy

A global communication plan. Including your website content, a 4 part blog series,  newsletter and service menu. 

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Getting in touch…