Where does your customer go once they’ve reached your social media page? In the fast-paced world of digital marketing, your social media pages serve as vital gateways to your brand’s online presence. Whether a small startup or a well-established company, you’ve likely invested time and resources into creating and maintaining an engaging social media presence. […]
Avoiding life’s spills Many years ago, as a young waitress new on the job, struggling to manage my tray of drinks, some wise sage gave me the following advice. Don’t look down. If you want to make it across the room without spilling a drop, look up and walk confidently, whether with a full tray […]
Winning and keeping new customers is an ongoing challenge for any business. A client consultation can be the lynchpin to success in the aesthetic industry, where client expectations and emotions are high. How do you approach one of the first encounters with a new customer without blowing it? Money to spend, nowhere to spend it. […]